Comparison

Updated October 25, 2026

· ~1 min read

SQS, SNS and EventBridge vs RabbitMQ vs NATS: Messaging on AWS in 2026

SQS
SNS
EventBridge
RabbitMQ
Amazon MQ
NATS
Messaging

AWS's messaging services are some of its oldest and most reliable: SQS for queues, SNS for fan-out, EventBridge for routing events by content between services and SaaS. They cost almost nothing at moderate volume and need nothing operated. RabbitMQ, available managed as Amazon MQ, brings flexible routing, AMQP and a protocol many existing systems speak. NATS, a CNCF project, offers very low-latency messaging and, with JetStream, persistence, and is popular for edge and IoT.

At a glance

SQS / SNS / EventBridge

RabbitMQ (Amazon MQ or self-hosted)

NATS (with JetStream)

Model

Queues, topics, event buses with content-based rules

Exchanges and queues with flexible routing

Subjects, request-reply, streams

Protocols

AWS APIs over HTTPS

AMQP on Amazon MQ; MQTT and STOMP plugins when self-hosted

NATS protocol, MQTT, WebSockets

Latency

Tens of milliseconds

Low milliseconds

Sub-millisecond on a local network

Scaling

Automatic

Broker sizing and clustering

Clustering you run

Operations

None

Low on Amazon MQ, high self-hosted

Medium to high

Edge and devices

Through IoT Core or your own gateway

MQTT plugin, self-hosted

Leaf nodes extend the system to the edge

Which should you use?

Question 1 of 2

Do existing systems speak AMQP or depend on RabbitMQ routing?

Our verdict

On AWS, default to SQS for work queues, SNS for fan-out and EventBridge for routing events between services and accounts — they scale without configuration and cost cents for most workloads. Use Amazon MQ for RabbitMQ when existing applications speak AMQP or depend on RabbitMQ's routing, rather than running RabbitMQ yourself. Use NATS when you need very low latency, request-reply patterns, or messaging that spans the edge, devices and cloud — and are ready to operate it.

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As of October 25, 2026. Provided as is, for general information, and accurate to the best of our knowledge on the date shown. Not legal, compliance, tax, financial or other professional advice. Prices, limits and vendor services change; check current vendor documentation before relying on anything here. Terms of use.