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CMS & Campaigns

Marketing Platform: CMS, Campaigns and Tracked Links

A content and campaign system your marketing team runs without a deploy: landing pages built from your own components, campaigns that turn on and off as one switch, tracked links for every place you post, and email. Prerendered for search, measured end to end, running in your AWS account.

4–8 weeks

$20k–$45k

Overview

Marketing teams end up waiting on developers for every landing page, and developers end up maintaining a page builder nobody trusts. This is the middle path we run on our own products: developers own the components, marketing owns the content and the campaigns, and every link and email is measured back to what it produced.

What's in it

Pages and placements

  • A page is an ordered list of named slots; each slot shows content for a component your site already has, with its props edited in a form generated from that component's schema

  • The same slots work inside a product — an in-app message is a placement, targeted like everything else

  • When nothing is published or the CMS can't be reached, the slot is simply empty and the page around it is unaffected

Campaigns and targeting

  • A campaign carries a window and an audience, so a launch, a seasonal offer or a partner promotion goes live and ends on schedule

  • Audiences from segments — where a visitor came from, which link they arrived on, their language — without new code per campaign

Tracked links

  • One code per place a link was put: an email button, a paragraph in a post, one ad creative

  • Short links that crawlers and social previews unfurl correctly, and plain links with a tag for when the page itself should be linked

  • A disabled or expired code still takes people to the right page — it only stops attributing — because links live in places you can't edit

Email and analytics

  • Campaign emails written and sent from the same admin, aimed at the same segments

  • Built on our first-party analytics, so a page view, a link click and a sign-up are the same visitor

Deliverables

  • The CMS, admin panel and APIs deployed in your AWS account by infrastructure as code

  • Your components registered with the CMS and your first landing pages built with your team

  • Static export wired into your hosting, and training for the people who'll run it

Frequently Asked Questions

Ready to get started?

Tell us about your current environment and goals. We'll review the details and respond with a proposed engagement structure and timeline.

Typical response time: 1–2 business days.

Prices and timelines are estimates for typical engagements, not offers. Scope, price and terms are set in a written agreement after we understand your situation. Terms of use.