Pinpoint's engagement features (endpoints, segments, campaigns, journeys and analytics) stopped on October 30, 2026. SMS, voice, push and OTP sending keep working as AWS End User Messaging; email belongs on SES. What broke, what to check in your apps now, and the migration paths AWS recommends.
AWS ended support for Amazon Pinpoint's engagement platform on October 30, 2026: the console and its resources (endpoints, segments, campaigns, journeys and analytics dashboards) are no longer available. Pinpoint stopped accepting new customers on May 20, 2025. The analytics and KPI APIs, in-app messaging, recommenders, SendUsersMessages and sending to a stored endpoint ID all stopped working.
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Push notifications and push templates, for all accounts.
One-time passwords (SendOTPMessage, VerifyOTPMessage) and phone number validation.
SMS, voice and email sending through SendMessages, for accounts that were already customers.
Event delivery to Kinesis and Firehose, and metrics to CloudWatch, for messages sent through the direct-send APIs.
Pinpoint's sending channels were renamed AWS End User Messaging in 2024, and that — together with Amazon SES for email — is where AWS says they live long term. New SMS or voice channels should be set up there, and new email sending on SES.
From AWS's Amazon Pinpoint end-of-support guide.
Connect's outbound campaigns suit agent-assisted, multi-channel engagement with segmentation and orchestration; End User Messaging with SES suits high-volume transactional sending with no agent involvement. Many products need only the second, which is the simpler migration: the sending APIs you already call keep working.
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Pinpoint's segments, campaigns, journeys and analytics ended on October 30, 2026. Sending lives on as AWS End User Messaging and SES; orchestration moves to Amazon Connect, a SaaS tool, or something you build. Four paths, what each is good at, and how to choose.
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Amazon Pinpoint Stopped Working After October 30, 2026: What Broke and What to Do Today
Pinpoint's engagement features (campaigns, journeys, segments and the analytics behind them) reached end of support on October 30, 2026. If messages stopped going out, a dashboard went flat or your app's analytics calls started failing, this is the triage: how to find every place you used Pinpoint, what still works under AWS End User Messaging, and what to put in place today, this week and this month.
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As of October 26, 2026. Provided as is, for general information, and accurate to the best of our knowledge on the date shown. Not legal, compliance, tax, financial or other professional advice. Prices, limits and vendor services change; check current vendor documentation before relying on anything here. Terms of use.